Rodríguez Nomura , H.E., Calderón Gavidia, A., Zavala Quispe, N.F., Rodríguez Kong, M.P. and Rodríguez Kong, J.A. 2022. Marketing Mix Strategy for the sales of the company Melaminart – Chiclayo. Journal of the University of Zulia . 13, 38 (Sep. 2022), 290-306. DOI:https://doi.org/10.46925//rdluz.38.20.